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  • Exam Code: P8010-096
  • Exam Name: IBM Unica Enterprise Campaign Technical Mastery Test V1
  • Updated: Aug 27, 2026
  • Q & A: 91 Questions and Answers
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  • Exam Code: P8010-096
  • Exam Name: IBM Unica Enterprise Campaign Technical Mastery Test V1
  • Updated: Aug 27, 2026
  • Q & A: 91 Questions and Answers
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  • Exam Code: P8010-096
  • Exam Name: IBM Unica Enterprise Campaign Technical Mastery Test V1
  • Updated: Aug 27, 2026
  • Q & A: 91 Questions and Answers
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IBM P8010-096 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Installation & Configuration25%- Security, roles and permissions
- Server configuration (WebSphere / WebLogic)
- Environment setup and deployment
- Partitioning and user management
Topic 2: Campaign Design & Flowchart Processes30%- Flowchart creation and management
- Segment, Select, Merge, Sample, Extract processes
- Testing, scheduling and execution
- Target cell spreadsheet and offer management
Topic 3: Integration & Administration15%- Logging, troubleshooting and maintenance
- Response tracking and reporting
- Integration with Unica Marketing Operations
Topic 4: Advanced Features & Best Practices5%- Performance optimization
- Upgrade and migration considerations
Topic 5: Unica Campaign Architecture & Concepts25%- System components and architecture
- Database schema and tables
- Audience levels and data structure

IBM Unica Enterprise Campaign Technical Mastery Test V1 Sample Questions:

1. Which flowchart process in Unica Campaign allows a customer to specify a query that identifies the subset of records for purchases made in May-June of this year?

A) Extract
B) Track
C) Snapshot
D) Select


2. In Unica Campaign, the flowchart Schedule Process can start a basic schedule based on which feature(s)?

A) Trigger
B) Date and trigger
C) Date, time and trigger
D) Date and time


3. For Unica Campaign, what prefix is used for system tables?

A) SYS_
B) DBO_
C) UARC_
D) UA_


4. In Unica Campaign, what option in the schedule process allows a customer to call a script or program on the server?

A) Use the "Custom run" option in the Schedule Process box.
B) Use the "Send Trigger" option in the Schedule Process Box.
C) Use the "Server Admin" option in the Schedule Process box.
D) Use of a custom macro in the Schedule process box.


5. During a Unica Campaign installation, where does a customer set the required Campaign properties?

A) Options menu
B) Administration menu
C) Configuration page
D) Properties page


Solutions:

Question # 1
Answer: A
Question # 2
Answer: C
Question # 3
Answer: D
Question # 4
Answer: B
Question # 5
Answer: C

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