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Salesforce MC-201 Exam Syllabus Topics:

Salesforce Certified Marketing Cloud Account Engagement Specialist Sample Questions:

1. An engagement studio program is created with an Email Send action step immediately followed by an Email Open trigger step with a 3 day wait. A prospect is sent the email and progresses to the Email Open trigger. On day 2, the prospect opens the email.
How would the prospect progress through the trigger step?

A) The prospect will progress down the 'Yes' path after waiting 1 more day since the email was opened.
B) The prospect will immediately progress down the No' path since the email open did not occur on day 3.
C) The prospect will progress down the 'No' path after waiting l day since the email open did not occur on day 3.
D) The prospect will immediately progress down the "Yes" path since the email was opened.

2. How can you delete a prospect?

A) You can't delete prospects.
B) Through the prospect table actions.
C) Through an automation rule.
D) Through a completion action.

3. What must be created in order to send an autoresponder?

A) Email template
B) List email
C) One-to-one email
D) Test email

4. A marketing user wants prospects to be added to a list when they click on a link in a list email. Where would this action be added in order to add the prospect to the specific list?

A) On the 'Sending' tab of the 1st email
B) On the Testing' tab of the email template
C) On the Testing' tab of the list email
D) On the 'Sending' tab of the email template

5. What information can you find about your competitors in Marketing Cloud Account Engagement?

A) Number of inbound links
B) Number of indexed pages
C) Alexa rank
D) News article mentions
E) BBB score

Solutions: